Final Magazine Ad Design

This is our final magazine ad design as part of our ancillary product line up. The image and background is the same as the digipak and we did this to provide a link between the two products. The colours and image link to the video as well because the colours are sombre similarly to the mood of the majority of our video. The quotes we have added to the ad are real quotes that we found in a  review of the gig we went to see back in February. The rest of the magazine follows conventions as we added social media links, release date and the website link.

Our finished magazine advert takes inspiration from examples from our research in that it is almost identical to the digipak cover, tying the two very clearly together. We retained the same background image and magpie artwork, changed the dimensions from a square to A4 and added some more subtle features appropriate for the magazine advert format. These include:

• Increasing the size of the font "TRANQUA LITE" and "TEMPERED TIDES" in order to stand out more as an advertisement and clearly display the band name and album title amongst the other information.
• The same magpie emblem from the digipak cover, slightly increased in size to grab attention from potential audiences.
• Text reading "THE DEBUT ALBUM" to ensure people know what is being advertised. We kept this text in the same font as the title and reflected the colour scheme of the text at the top of the image with the text at the bottom.
• The release date in a large, bold font.
• Actual reviews of the song we encountered online by local Leeds music blogs, helping both clarify the type of music being marketed and generate interest. We kept this in  muted, narrow, sans-serif font to not clutter the image and keep the magpie as the focal point of the centre of the image however it's still easy for audiences to read.
• A website link.
• Social media icons encouraging people to follow the band and album on Twitter and Instagram, the latter of which has a Magpie Media account.
• The record label logo.
• Small icons detailing formats the song is available from: Spotify and Apple Music.